More Field Trips!
On Tuesday I traveled with my Strategic Brand Management class to a small brewery called Hiver. In class we’ve been discussing the different stages of the product life cycle, and how brands manage these product life cycles. I continue to enjoy visiting places in London that I haven’t been to before. Hiver was located near the Bermondsey station, which I’d never heard of until Tuesday morning. Everything about Hiver was absolutely fascinating. Upon walking through the entrance everyone could quickly gather an insight to everything the brand stands for. One of my favorite aspects of the brand was sustainability. Hiver is a relatively young brand that manufacturers honey beer. The manufacturing process of Hiver’s product lines is mainly internal. Hiver actually partners with beekeepers to produce sustainable sources of honey that provides delicious taste, while helping the environment with their beekeeping practices. We were given a tour of the facility and listened to a presentation on the Hiver brand: how it began, the brand’s purpose, mission, and growth models. I enjoy learning how businesses grow through purpose, especially those that focus on social responsibility. This field trip was a great learning experience that I won’t forget.
There’s not a day that goes by here in the UK that we don’t hear about Brexit. I’d heard about Brexit before going abroad, but I knew nothing about it. In my International Trade class we’ve been discussing in depth what Brexit is and the possible implications following a successful deal or a No Deal Brexit. Our class split into two groups for a debate – the remainers and the leavers. We prepared for weeks to analyze the pro’s and con’s and I can now say I know a lot more than I did regarding Brexit. The class debate took place on Tuesday with a duration of 40 minutes. The debate was very intense, but it provided a unique way to gather an understanding of Brexit that I would not have if it weren’t for the debate.
Thursday evening I decided to book tickets to Paris for the weekend. Tickets were booked around 8:00 pm and I was boarding the bus at 11:30. The whole idea of this solo trip was supposed to be brilliant. I’d sleep Thursday night on the bus (8.5 hour ride), find a place to stay Friday night, and sleep on the bus ride back on Saturday night. While sleeping on the bus wasn’t as comfortable as you may think, this trip was an unforgettable learning experience. Friday I spent the day walking through the city and spent a large portion of my time exploring around the Eiffel Tower. On Saturday I enjoyed a bus tour around the city, which was an amazing way to see so much in such a small amount of time. Paris is an amazing city, and visiting it solo allowed me to immerse myself in the culture and truly appreciate everything Paris has to offer.
Week 5 down!